Description: For the first time in its almost 50-year history, the Three Rivers Arts Festival could not be held at Point State Park in 2007 because the park was under construction. We recommended naming the kick-off event “Not the Point” as a way to both reiterate the change of location and assure people that the festival was still being held. We also incorporated Scrabble tiles into the invitation as a nod to one of the festival’s most anticipated exhibits.
